Bring in more leads to your pet business or veterinary practice
with Case Studies and White Papers/Special Reports
Pet and veterinary companies of all sizes are increasing leads and sales via these helpful tools.
Pet parents, pet businesses, veterinary practices and others are eager to find trusted solutions to their needs. And as you may know, case studies, special reports, how-to ebooks, guides and other white papers are very effective in providing great information about your unique solutions or tools.
- A pet parent may be looking for positive-reinforcement training ideas.
- A veterinary practice manager may be ready to go paperless, but isn’t sure how the transition will work.
- A pet retailer may be searching for an easy-to-manage customer loyalty rewards program.
- A pet owner may need guidance on finding a lost pet.
- Or, a veterinary manufacturer may be considering new trade show vendors.
These are all examples of topics you could cover in a case study or special report. By offering prospects the following helpful guides — you can position your business as the best choice for their needs.
Case Studies: Proof that your pet business rocks
We create documents showcasing the benefits of your products or services through real-world success stories including compelling before/after “snapshots,” customer testimonials, statistics (if applicable) and more.
Consider how authentic customer success stories will set you apart from the competition.
White Papers/Special Reports: Showcase your veterinary company as the hero
This valuable lead-generation document positions you as the authority on topics related to your business. For example, let’s go back to the paperless practice. If you sell a paperless-practice software system, you could provide a Special Report on “The 5 Easiest Ways to Transition to a Paperless Practice.”
Imagine how this type of report will position you as the most helpful resource.
Hire a skilled pet copywriter to create these powerful tools for you.
Pam Foster, owner of PetCopywriter.com, has written dozens of case studies and special reports for her own business and for clients. She understands the ideal formats for these marketing tools.
See for yourself. Here’s an example of a pet-industry report you can access right now.
Or, if you’d like to discuss case studies or white paper topics for your company’s lead-generation efforts…
There’s no charge to discuss your project and give you a proposal. And there’s no obligation to buy.