3 tips for an amazing pet business website

June 28, 2011

I recently watched a video where a Google expert talked about quality content and what really stands out when it comes to GREAT sites. He used the words “amazing” and “wow” to describe web content that is truly powerful.

So what does “amazing” and “wow” mean for pet business websites? Or even veterinary websites? In general, it means offer a great visitor experience on every page; something worth sharing.

Here’s my interpretation of 3 things you can do right now to offer your site visitors an amazing experience they’ll want to share: (more…)

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Posted in pet apps,Pet Business,pet web content,Pet Website,Veterinary website by PetCopywriter

What makes the MyPetED fan page and pets apps popular

February 22, 2011

If you’re trying to determine how to tap into the hearts and minds of pet owners, pet businesses and the media, consider the successful approach that MyPetED has taken.

MyPetED is all about helping pet owners keep their pets healthy and happy at all times.

Everything MyPetED does is focused on that main goal… from their core website www.MyPetED.com to their Facebook Fan Page (4,097 fans in just 6 weeks) to last Friday’s launch of their pet apps for the iPad, iPhone and iPod Touch.

Their message is clear and consistent across all channels: MyPetED helps you support your pet’s well-being 24/7 with access to important pet and vet info… online and on the go.

A clear, beneficial, consistent and audience-focused message is a major key to audience engagement and lasting success, whether you’re marketing to pet owners, pet businesses, pet-product manufacturers or veterinary practices.

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Posted in Marketing to pet owners,pet apps,Pet Business,Pet Website by PetCopywriter