Add Videos to Your Pet Website for Show and Sell Success

July 18, 2012

A couple of months ago, I read an excellent article by Tech Crunch called “The Rise of the Video Explainer.” It talks about the power of using video to provide your prospects and customers with how-to tips, product demonstrations, free tours and more.

Not only is video super powerful in telling your story in ways that grab attention, it makes for great content on your website and in YouTube.

Are you using video on your pet website? If not, it’s easy to jump in — and more customers will thank you for it by doing business with you.

Why’s that? Well, think about this. (more…)

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Posted in Marketing pet products by Pam Foster, PetCopywriter

Pet Video of the Year and What It Means to Your Pet Business

December 12, 2011

As the year 2011 comes to a close, I’d like to cast my vote for the best pet video of the year.

Before I reveal what it is, I’m happy to share some staggering facts with you regarding this video and a few others featuring pets… and then provide some ideas to boost your pet business outlook in 2012.

First, the facts: (more…)