Breaking news from social sharing widget Shareaholic:
“Thursdays are by far the best days to post content that will be shared on social networks, especially between 8 a.m. and 12 p.m. ET.”
This is what Shareaholic discovered when it reviewed its 2011 metrics for content that yielded the most traffic and social shares, as reported in Website Magazine.
Therefore, why not publish the type of content that’s typically shared — such as your blog posts, Facebook posts, YouTube videos, etc. — on Thursday mornings, just to see what happens? That’s what I’ll be doing for a few weeks… just to see. 🙂
When to publish new pet marketing content on your website
Another metric reported by this study is that web site Page Views spike on Mondays… particularly before 9 a.m. and after 9 p.m. Go figure! It could be that a lot of people who use computers at work are getting back online on Monday mornings. This is certainly true at many veterinary practices and pet businesses that are closed on Sundays.
So Monday morning is a great time to publish helpful new web page content such as articles, press releases, case studies, new service pages and other magnetic content.
There are exceptions to every rule of course… but these “prime publishing days” are certainly worth a try as a strategy for staying ahead of the competition.
As always, if you’re stumped on what to blog about, or you need help in creating web content that works, contact me for assistance.
Until next time,
Here’s to a profitable pet website!