I’m guessing your pet business or veterinary company gets the same questions again and again, day after day. Customers and prospects want to know how your product works, how it solves their problems, what colors it comes in, and much more.
And while you’re happy to answer those questions, you may not have thought about this: all those questions can be the foundation of terrific content for your pet or veterinary website.
“How to” questions are some of the most popular queries in Google and other search engines. I just did a quick search and found these popular ‘How to” inquiries in the pet world: how to crate train a dog, how to train a kitten to use the litter box, how to brush a dog’s teeth, and many others.
You can bet people are searching right now in Google, Bing and even YouTube to find a how-to solution your business can provide. Therefore, why not make the most of this opportunity?
Here’s how to turn your common questions into magnetic pet website content that attracts more customers.