The Wordle Test for Pet Web Content That Works

Petcopywriter.com uses Wordle to help with web content that works

Recently a colleague made me aware of a really fun little online tool called Wordle. The Wordle website describes itself as “generating ‘word clouds’ from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text.”

Petcopywriter.com uses Wordle to help with web content that works
I created a Wordle cloud to see which words are emphasized in the PetCopywriter.com blog.

Now, what makes Wordle an excellent tool for your pet website content (especially blogs) — is you can see if your content is using words that focus on what your customers need, or if the words are all about you.

Too many websites talk about how great they are or how fantastic their products are. Ideally, your pet website content should always be about the solutions your prospects or customers are seeking.

And don’t forget to include those keywords that match what people are using in Google and other search engines to find you.

Here’s how Wordle can help you determine how you’re doing along those lines. 

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Your pet website first impression matters more than ever

Photo for puppies blog post PetCopywriter.com

More than two years ago, I wrote a series of blog posts about the importance of having a clear, optimized website to attract more business, whether you’re marketing pet products, veterinary services or supplies for pet businesses. A lot has happened on the web since then, but the web-success fundamentals have not changed. In fact, … Read more