Ah, the web. It’s a fantastic tool for market research. Through social media, online news sources, blogs and more, you can find a ton of useful information about your customers and their biggest desires or problems you can solve through your business. Then you can turn that insight into powerful web content that lets visitors know, “Wow, you really get me!”
Here are 3 ways to use the web for quick, free market research… whether you’re marketing to pet owners, other pet companies, or veterinary practices: